Fissler Pop-Up Store at Lotte

CATEGORY:
Public Marketing

 

VENUE:
Lotte Dept. Store (Sogong-dong)

 

DATE:
21-27 May 2018

Celebrating the launch of ‘Solaryme’ pot, an outdoor pop-up store opened at Lotte department store. Solaryme alarms the cook with harmonica sounds when the food is done, and its harmonica melody was played at the audio booths. Visitors could see and touch the Solaryme products, listen to the Chop! Chop! Song, and were also encouraged to share the photos with mandatory hashtags on their social media. Global CEO of Fissler and the president of Fissler Korea presented the new line of products to the public at the pop-up store.