Amore Pacific Primera ‘Love the Earth’ Campaign

CATEGORY:
Public Marketing

 

VENUE:
Cocobruni Samchungdong

 

DATE:
18 April 2015

Primera introduced ‘Alpine berry watery cream limited edition’ with ‘Love The Earth’ campaign. Inviting the four Primera friends, the panels and audiences talked over the ways to protect wetland lives, listened to the mini concert by Eddy Kim, and designed their own eco bags and upcycled flower pots.